Market Your Product Launch

With a captivating, vibrant introduction to the world.

Now is not the time to gamble.

You have spent months developing your idea. Thousands of iterations, countless obstacles, and sleepless nights. It was worth it. You finally have a product you believed in from the very first a-ha moment. Now it’s time to reveal it to the world. Everything’s at stake.

However, this is when a strange thing happens. Instead of feeling ecstatic, concerns start kicking in. You know that most new launches fail. 

Headlight Composite v2

Now is not the time to gamble.

You have spent months developing your idea. Thousands of iterations, countless obstacles, and sleepless nights. It was worth it. You finally have a product you believed in from the very first a-ha moment. Now it’s time to reveal it to the world. Everything’s at stake.

However, this is when a strange thing happens. Instead of feeling ecstatic, concerns start kicking in. You know that most new launches fail. 

Headlight square

You have done everything, but...

All the boxes are checked. Product/market fit. Unique Sales Proposition. User Experience. In a perfect world, it would make complete sense to do a smooth product launch.

Investors, media, and consumers would all value the sacrifice you’ve made to bring the product to light. They would carefully analyze it, see the bulletproof logic behind it, and realize how game-changing it is. You could finally reap the rewards of your hard work and join Richard Branson on his Necker Island.

Persp Composite v2

You have done everything, but...

All the boxes are checked. Product/market fit. Unique Sales Proposition. User Experience. In a perfect world, it would make complete sense to do a smooth product launch.

Investors, media, and consumers would all value the sacrifice you’ve made to bring the product to light. They would carefully analyze it, see the bulletproof logic behind it, and realize how game-changing it is. You could finally reap the rewards of your hard work and join Richard Branson on his Necker Island.

Persp square
Back composite v4

Make your efforts count.

While we don’t live in a perfect world, that doesn’t mean you can’t delight everyone. You just have to make some extra steps and take into account a few things. For a start, how logically unreasonable we are as human beings.

Bulletproof logic must be intrinsic to your idea, but it’s not a prerequisite for making anyone like it. Being exposed to thousands of new ideas every day, public’s attention span is extremely limited.

Make your efforts count.

While we don’t live in a perfect world, that doesn’t mean you can’t delight everyone. You just have to make some extra steps and take into account a few things. For a start, how logically unreasonable we are as human beings.

Bulletproof logic must be intrinsic to your idea, but it’s not a prerequisite for making anyone like it. Being exposed to thousands of new ideas every day, public’s attention span is extremely limited.

Back square

Make them laugh or make them cry.

At Clincher Studio, we start each project with an assumption that emotion triggers action. We focus on building excitement with the audience, instilling trust in what your product represents, and giving everyone a glimpse of what they can expect. 

How it works in practice?  See how we did it for Vandal One R, the most advanced performance vehicle in the world.

Ready To Launch Your New Product?

Create hype with shareable viral content and make your audience ask for more.